This post has been republished via RSS; it originally appeared at: Microsoft Kaizala Blog articles.
GrabOn, India’s leading online coupons and deals platform, gets 6.5 million visits each month, has 25 million email subscribers, and provides offers from 4,000+ merchants. GrabOn helps customers save big when shopping online for food, travel, electronics, apparel, groceries, and more. GrabOn has saved consumers nearly Rs. 4.4 billion. Connecting its vast customer base with timely and appropriate offers is core to their business.
GrabOn understands the value of a great customer experience, so they chose Microsoft Kaizala as one of its digital channels.
The Kaizala mobile app and service, designed for large group communications and work management, makes engaging customers easy. Kaizala’s unique ability to create large groups, action cards for collecting customer feedback and other data, and easy onboarding process enabled GrabOn to launch this innovative customer engagement channel within just a few hours.
GrabOn sends announcements about the latest offers and deals, including a link so that customers can quickly and easily discover and choose the right deals and best offers.
GrabOn also pushes relevant content from their official YouTube channel and blog, increasing viewership and clickthrough rates. GrabOn interacts with users through Polls, to understand their needs and rolls out coupons based on Poll results. Using Kaizala’s out-of-the-box action cards, they can quickly post polls to gain insight, and even to announce the winners of their popular GrabOn Cricket Fantasy contest!
Look for more from GrabOn as they use data from surveys and polls to provide finely tailored offerings and perfect the customer experience.
Join GrabOn Kaizala Public Group Link .